vitagood
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Process

From idea to a real brand on New Zealand shelves.

Phase 1

Plan

  1. 01
    Feasibility & compliance route

    Market, channel, ingredients, claims and cost.

    Feasibility report
  2. 02
    Product & formula

    Formula with a NZ manufacturer, samples, specs.

    Specification, samples
  3. 03
    Ingredient sourcing

    Every ingredient, with supplier documents.

    Supplier file
Phase 2

Build

  1. 04
    Brand & packaging

    Identity and a story built on provable facts.

    Brand guidelines, artwork
  2. 05
    NZ company & trademarks

    A NZ company with real operations, trademarks where you sell.

    Company, trademark filings
  3. 06
    Production & documents

    GMP production, batch testing, export papers.

    CoA, origin documents
Phase 3

Launch

  1. 07
    New Zealand launch

    Pharmacy, retail and online listings.

    Listings, sales records
  2. 08
    Market entry & upkeep

    Documents for each new market, files kept current.

    Market document packs

Feasibility takes 2–4 weeks. Products typically reach New Zealand shelves 6–9 months after approval.